Disney Healthy Living Program Aims to Help Families Make Better Choices

Do you remember the first time you saw a Disney branded consumer good. It was probably Donald Duck Orange Juice. A fun way to get kids to eat a little more nutritiously. Disney knows that getting kids to become animated about healthy lifestyle habits is not always easy. To help,Disney Consumer Products (DCP) has announced a new program to equip parents and busy families with the tools they need to incorporate more of these habits into a busy schedule.

Through a series of weekly challenges over the course of 12 weeks, D-Lightful Living: Animate Your Daily Routine will give parents tips inspired by fun Disney-branded products on how to help motivate their families to make simple and easy changes like eating more fruits and vegetables, improving oral care habits and preparing for cold and flu season. Hosted on DCP’s official Facebook page known as Disney Living, each week DCP will feature a video challenge from the “Go-To Mom,” Kimberley Clayton Blaine — a mom blogger, child development expert and licensed child therapist. She will showcase simple tips and product suggestions to help other parents guide their kids toward a healthier lifestyle using products that feature their favorite Disney characters. The program will run weekly through the end of November.

“Encouraging children to incorporate health-minded changes, even small ones, into their daily routines is often frustrating for parents,” said Blaine, a mom of two boys. “With help and inspiration from Disney-branded products that feature some of kids’ favorite characters, moms and dads can inspire healthier habits that feel like fun and not a task.

Phineas & Ferb meet the NHL in Merchandise Agreement

“Aren’t you a little young for an NHL spokesperson?”
“Why yes. Yes we are.”

That’s not a line of dialog from the popular Phineas & Ferb animated show on Disney Channel, but it might as well be. The brothers and their friends have been opted into a co-branded plan between Disney Consumer Products and the National Hockey League (NHL) to make exclusive 20111 NHL licensed products.

The Disney and the NHL collection will include apparel, headwear, house and home products and collectibles featuring characters from Phineas and Ferb wearing NHL and team-branded merchandise. NHL and Disney licensees will deliver the new products to retail stores throughout North America in fall 2011, just in time for the new school year and the 2011-12 NHL season.

“The Phineas and Ferb brand evokes creativity, youthfulness and high energy, not unlike the NHL brand,” said Jim Haskins, Group Vice President, Consumer Product Licensing. “The NHL is thrilled to be working with such a premier Disney property as nearly one third of NHL fans are between the ages of six and 17, and 65 percent of those fans watch the Disney Channel.”

Ceremony to add Rapunzel to Disney Princess Court

All this time I’ve been a Disney fan and I had no idea that there was an official ceremony for adding a princess to the Disney Princess Court. This October 2nd, for the first time an event called ‘Rapunzel’s royal celebration’ will take place at Kensington Palace in London, UK. Girls from across the globe & every Disney princess character will join the festivities. Well, I guess if Disney thinks it will sell more merchandise, then I’ll go along with it.

The full press release is below the jump:

Vinylmation Artist Profiles

We’re just a few hours away from the deadline to enter my giveaway of the exclusive Disney Store Vinylmation Villains Series figures. If you haven’t entered yet, you must do so by 11:59pm eastern time tonight. To get you even more excited, Disney has provided bios for each of the artists involved with the series.

Check them out below the jump:

Exclusive Disney Store Villains Vinylmation Preview & Giveaway

Fans of Disney’s latest collectibles craze, the Mickey Mouse shaped Vinylmation series, stay tuned. I have been sent a very special sneak peek at the Vinylmation Villains series created especially for The Disney Store and DisneyStore.com. The new series will be available beginning January 31, 2011.

The eleven figures assembled in Villains Series #1 are: Ursula, Prince John, Banzai, Mim, Kaa, Cruella De Vil, Steam Boat Pete, Old Hag, Stromboli, Shan Yu, Ratcliff. Of course there’s also the elusive chaser. Suggested retails price for all the 3 inch figures is $9.95.

More previews and details of an exciting Vinylmation Giveaway below the jump: