Adam Britten

Adam Britten is a self-proclaimed Disney geek. From a very young age, he fondly remembers visiting the parks with his family on an almost yearly basis. Currently a Master of Digital Marketing Student at Hult International Business School, Adam wishes on a star that he will one day work for the mouse's marketing department. He’s visited Disneyland, Walt Disney World, & Disneyland Paris; he hopes to complete the world tour. His favorite Disney movie is Alice in Wonderland. Can also be seen on: Twitter as @AdamBritten, www.AdamBritten.com, and his new blog about the intersection between social media and theme parks at SocialThemeParks.com.

How to: Follow Disney Executives on Newsle

As a big Disney fan, and someone who studied business in college, I love reading about the inner workings of The Walt Disney Company. (When Tom Staggs and Jay Rasulo flipped roles, that was a big deal in my world.) Before, I’d sift through various blogs in order to find the stories I wanted. But now, a San Francisco-based startup delivers the news about the people behind the Disney brand in a way that puts Google Alerts to shame.

Newsle filters through the “social noise” to bring you the news you care about. It finds articles about yourself, your Facebook friends and LinkedIn connections, as well as any public figures you decide to follow. What’s really cool about it is that it can tell if it’s your friend “John Smith,” or some other “John Smith” that you don’t know. (For a more detailed description of the service and how it works, check out this write up for Huffington Post Tech.)

So if you want to follow along as well, sign up for Newsle, follow @Newsle on Twitter, and click the pictures below (the jump) to follow a few Disney executives.Read More »How to: Follow Disney Executives on Newsle

An Analysis of the Disney Parks Blog

A couple months ago, John wrote a brief post titled “how well are Disney Parks doing on social media?” He concluded in the end that “Disney has not successfully figured out how to use social media to aid its in park and resort guests.” And… Read More »An Analysis of the Disney Parks Blog

Disney Pinterest Boards

Pinterest, the visual pin-board site, has become very popular lately. Studies are coming out claiming that Pinterest is rising in its ability to drive traffic, sometimes beating out Twitter. Many brands are starting to utilize Pinterest for marketing. Even some theme parks have official accounts on Pinterest,… Read More »Disney Pinterest Boards

Fall down the Rabbit Hole: Disney California Adventure preps “Mad T Party”

In addition to Cars Land, Buena Vista Street and the Carthay Circle Theatre, Disney California Adventure will be premiering another new experience this summer. “Mad T Party” will open, along with the above additions, on June 15th. Inspired by Tim Burton’s “Alice in Wonderland,” guests will be “invited… Read More »Fall down the Rabbit Hole: Disney California Adventure preps “Mad T Party”