social media

State of Online Media and Disney Media Events

I was just reading a really long thread on LaughingPlace.com‘s message boards. It covered a range of topics, but is generally concerned with Disney Park’s social media efforts, including inviting online media to events & and some perceived special treatment for certain websites. I’ve been… Read More »State of Online Media and Disney Media Events

Disney passes huge Facebook milestone – 100 million fans

Yesterday, on Walt Disney’s 109th birthday, The Walt Disney Company made an announcement fitting the legacy of a man who found joy by bringing entertainment to the masses. Disney has passed a major social media milestone as it has reached an audience of one hundred… Read More »Disney passes huge Facebook milestone – 100 million fans

Is Walt’s Brand of Marketing the Way of the Future?

A story in the NY Times Media Decoder blog brings the good news that Disney Parks have arranged a partnership with the cranberry farm collective Ocean Spray. This will involve Disney selling Ocean Spray products, such as a co-branded Craisin package that features Chip &… Read More »Is Walt’s Brand of Marketing the Way of the Future?

Twin Announcements from SeaWorld Parks today

Stay tuned to the Facebook pages of Busch Gardens Tampa Bay and SeaWorld Orlando’s Discovery Cove for a big announcement today. Both will be announcing new attractions via social media channels today. Let’s congratulate them, not just for expanding, but for taking a risk with… Read More »Twin Announcements from SeaWorld Parks today

Five things Walt Disney World is doing right


Even though it’s a construction site, it’s still very colorful and themed thanks to the image on the tarp.

A few days ago I looked at the five biggest needs at Walt Disney World, I though it was only fair that I identify five things WDW is doing right. So without any further ado…

1. Building maintenance at the Magic Kingdom

For the last few years I’ve noticed some big improvements in maintenance on the buildings at the Magic Kingdom. There are literally managers who walk around with a camera and voice recording taking pictures of work that needs to be done and recording notes. Then when I come back a few weeks later, that problem has been fixed. That’s how it should work.

The whole park has been working on upgrading everything from facades to sidewalks. You couldn’t miss it if you visited the last few years, inevitably there would be some building shrouded in a giant tarp. But you might look twice once you noticed it, as Disney has taken to printing giant pictures of the buildings being repaired on the outside of the tarp. It doesn’t make them go away, but at least guests can tell that Disney cares about their experience.

Follow me below the jump for even more great things Disney is doing:

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