A long deep dive into the business behind Disney’s multi-billion dollar MyMagic+ project by Austin Carr has been published by Fast Company. It’s a well written piece with a lot of sources and some “in the room” insights about the project that I’ve never heard… Read More »The business behind Disney’s MyMagic+ MagicBands
Forget the Star Wars land rumor, we’re hearing that the price of a one-day admission ticket to the Magic Kingdom may soon rise from $99 to $105 and the other parks will rise from $94 to $99. It seems amazing that tickets are that expensive.… Read More »Are Walt Disney World ticket prices about to go up again?
The MyMagic+ and Fastpass+ system started a long slow test period in the end of 2013 and really kicked off for the general public in January of 2014. In just about a year, over 10 million MagicBands have been distributed to guests of the Walt… Read More »Walt Disney World MagicBands now owned by more than 10 million guests
Get your iPhone 6 configured for the most magical purchase experience on Earth. Walt Disney World will roll out support for Apple Pay at the resort beginning Christmas Eve. Apple Pay is a “contactless payment” service similar to Google Wallet that uses near-field communication (NFC)… Read More »Apple Pay coming to Walt Disney World December 24
Just before the Seven Dwarfs Mine Train officially opened to the public, these odd boxes were added to the track. They looked like on-ride video or photo cameras, but since there is no ‘gift store’ attached to the exit of the ride, there was no… Read More »Seven Dwarfs Mine Train Photopass automatic with Memory Maker
You knew it was only a matter of time before Disney turned their latest theme park must have into a collectible. With this Frozen themed set of Magic Bands, the evidence is clear – Disney wants you to get very close to your favorite Disney… Read More »New Limited Edition Frozen themed Magic Bands
Disney’s Magic Band and the related MyMagic+ and Fastpass+ are just three elements of a skunk works type division charged with creating Next-Gen experiences for guests at Walt Disney World. Just how revolutionary are these changes? One Tampa Bay Tribune business columnist has gone so… Read More »Is Disney’s Magic Band the Future of Retail
MyMagic+ and Fastpass+ has been turned on for everyone at Walt Disney World since February 2014. It has certainly changed the way we experience the parks as a local and I’ve noticed a subtle shift in attraction patterns for the larger group of visiting tourists… Read More »Fastpass+ having interesting affect on popular attraction wait times