theme park design



Walt Disney and his team of Imagineers practically invented the modern theme park. They took old ideas and elevated them to something guests would be talking about for years to come.

Over the years, the crowds have grown most sophisticated and ride technology has changed too. It still comes down to one thing, telling an amazing and engaging story, rich in detail, and immersive in environment.

Here’s a list of 7 attraction types that will never be built again in a Disney theme park:

Snow White / Pinocchio Dark Ride – The original dark ride at Disneyland was little more than a giant electric train set going through a series of wooden cutouts. Not only are ride systems much more complex, guests are too savvy for simple set decorations. The new rides are all nearly 360 degrees immersive.

The Great Movie Ride / Ellen’s Energy Adventure
– Not only are both these rides full of expensive to build and maintain animatronics, their ride systems are large and complex, essentially theaters on wheels. The modern guest doesn’t quite get the metaphor.