According to The Inquisitr, Disney’s child oriented MMORG Club Penguin went off the web on Monday after the company failed to renew the game’s domain name. The site stayed live for about a week after it expired, but then was taken off line for about… Read More »Club Penguin Forgets to Renew Domain Name, Oops
Even though Apple founder Steve Jobs sits on the Disney board of directors, that won’t stop the company from shacking up with Google’s Android platform. According to Venturebeat, Disney mobile has announced that three apps will be available to run on the new tablet operating… Read More »Disney announces 3 apps for new Android Tablet
Yesterday, on Walt Disney’s 109th birthday, The Walt Disney Company made an announcement fitting the legacy of a man who found joy by bringing entertainment to the masses. Disney has passed a major social media milestone as it has reached an audience of one hundred… Read More »Disney passes huge Facebook milestone – 100 million fans
As expected Disney CEO Bob Iger named John Pleasants to the post of president of the Disney Interactive Media Group. A bit of a surprise, Iger also named James Pitaro Co-president. Pleasants joined Disney when his company Playdom was acquired a few months ago. Pitaro joins Disney from Yahoo! Inc. where he was Vice President and Head of Media. (This is where I make some snarky joke about Yahoo! Inc.) This move effectively splits the unit where it is hoped focus can grow the division.
“Our rapidly growing Disney digital businesses will benefit greatly from the deep experience and distinct leadership skills shown by John and Jimmy,” Iger said. “John has shown incredible agility and skill in helping companies achieve success in the ever-shifting digital games business, while Jimmy has vast knowledge of the online world and has been hugely successful at creating and building audiences around branded online content.”
“Both have outstanding track records in anticipating trends and delivering to consumers creative, innovative and successful experiences and products,” Iger added. “As Co-Presidents, I’m confident they will make Disney’s digital content and businesses even more robust and successful.”
Best wishes to the two new leaders of a very important division at Disney. Sometimes fresh leadership is just what’s needed.
The full Press Release is below the cut:
We saw the teaser trailer for Cat Cora and the Muppets new web series last week. Turns out it wasn’t for The Disney Channel, but rather for Disney Online and DisneyFamily.com. “Muppets Kitchen” and “Hasty Tasty” both aim to help families rediscover together time through cooking.
Disney Online, part of the Disney Interactive Media Group, launched two new original video series today featuring The Muppets and celebrity chef Cat Cora. “The Muppets Kitchen with Cat Cora” on Disney.com (www.Disney.com/MuppetsKitchen) inspires and entertains families through cooking and classic Muppet comedy, while “Hasty Tasty Cooking Tips with Cat Cora and the Muppets” on Disney Family.com (www.Family.com/HastyTasty) was created specifically for moms, offering recipes, step-by-step cooking tips and fun family-time ideas. “Muppets Kitchen” and “Hasty Tasty” are exclusively sponsored by the all-new Honda Odyssey and the National Milk Mustache “got milk?”® Campaign.
I think it’s safe to say that with Club Penguin, Toon Town Online, Pirates, Pixie Hollow and other popular online role playing sites, The Walt Disney Company has invested a lot of money in online communities. These games are more than just a revenue stream… Read More »Teens talk about Online Communities
I’m proud to announce that “Townsquare“, the official forum for The Disney Blog, is now in open beta. That means there will probably be a few changes, but it’s essentially stable and ready to host all the great discussions I know this community is capable… Read More »Introducing “Townsquare” – Forums for The Disney Blog
Disney XD, launched today, February 13, is a revised version of ToonDisney, one of Disney’s family of cable channels. But Disney XD is really a multi-platform brand that will showcase live-action and animated programming for kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor.
Disney XD branded content will span television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is expected to reach over 72 million households via its basic cable affiliates.
In today’s world, the difference tween digesting media online and on a Television is rapidly shrinking. So it was no surprise that Disney Online has also introduced DisneyXD.com, the online and mobile Web destination for the new Disney entertainment brand designed to appeal to kids and tween boys to tag team with the cable channel. DisneyXD.com will feature an abundance of action-based games, full-length video and customizable community features populate the site focused heavily on themes of adventure, accomplishment, gaming, music and sports.