Disney Channel has created a lot of franchises in its rather short lifespan. Hannah Montana, Wizards of Waverly Place and Lizzie McGuire all had rather large fan bases and expansive franchise work, and those are just the shows. If you count the films, you include… Read More »Zetus Lapetus…Zenon is 15!
With a fan base that rival’s Harry Potter the Artemis Fowl books by Eoin Colfer have spent a lot of time on the best sellers list. Now Disney hopes it can weave that into box office gold as well with a franchise based on the popular children’s fiction series The Weinstein company kept some of the rights for the Artemis Fowl series as part of its divorce from Disney, so they’ll get producer rights and the screenplay is being written by Harry Potter and the Order of the Phoenix scribe Michael Goldenberg.
If you’re like me and haven’t read the books, here’s a short introduction:
Artemis Fowl is about a 12-year-old Artemis who is a millionaire, a genius – and above all, a criminal mastermind. But Artemis doesn’t know what he’s taken on when he kidnaps a fairy (Captain Holly Short of the LEPrecon Unit) to harness her magic to save his family. These aren’t the fairies of the bedtime stories – they’re dangerous.
Let me take you back to 2006. I was 9 years old and High School Musical had just premiered. It blew up at my school, my day care, everywhere. It was THE defining film of my age group at the time. If you didn’t know the songs, something was wrong. Then the sequel premiered the following year to even larger numbers, thus making the film even more loved by my fellow pupils. The third film was released into the theaters in 2008 solidifying its popularity. Don’t forget that the movies also spawned live stage productions, ice skating shows, theme park entertainment, a live tour, a reality TV show, and enough merchandise to make you puke.
After some not so successful DCOMs recently, Disney tried to bring back the HSM formula with “Teen Beach Movie,” which premiered this past Friday night. Two teens go surfing and end up being transported to a 1960’s “Frankie and Annette” -esque beach film. When they accidentally hook up with the two leads, they change the course of the movie and only have so much time to reverse the film.Read More »“Teen Beach Movie” makes viewers Surf Crazy
The most crucial difference between Michael Eisner and his successor at Disney, Bob Iger turns out to be a belief in building around franchises. The buzzword from Eisner was always synergy, code word for cooperation between divisions. Iger came from a background in network TV… Read More »How the Walt Disney Company Solved The “Boy Problem”