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Disney Parks

Stand By for ‘Exciting Plans’ from Disney Parks today

D23’s Destination D event begins tomorrow, but Disney Parks is kicking things off a bit early with an unveiling of some exciting plans at an event in New York City. Apparently, it’s some pretty big news. I really have no idea what it is, although… Read More »Stand By for ‘Exciting Plans’ from Disney Parks today

Change in leadership at Disney’s Next-Gen Division

Next-Gen is the not-so hush, hush technology project that is rumored to completely change the themepark going experience. Disney has apparently budgeted $1.5 billion, enough to build two new cruise ships, to the project. So it’s no small potatoes. The Orlando Sentinel reports on a… Read More »Change in leadership at Disney’s Next-Gen Division

Disney Parks Community Reports released

Disneyland Resort, Walt Disney World Resort, Disney Cruise Line, Disneyland Resort Paris, and Hong Kong Disneyland have released their individual 2009 Community Reports that provides a snapshot of eaches corporate responsibility efforts. The report outlines outreach efforts and contributions of the parks and their cast… Read More »Disney Parks Community Reports released

Behind Disney’s Tilt-Shift Videos

This morning’s must read story is the interview with Todd Heiden, International PR Director, Disney Destinations LLC. He tells the story of how the Tilt-Shift videos Disney Parks have been deploying have increased customer engagement… plus they’re just damn cool. So how did Disney start… Read More »Behind Disney’s Tilt-Shift Videos

Disney one-step closer to Shanghai theme park

Tonight the Disney Parks blog posted the following press release: THE WALT DISNEY COMPANY REACHES ANOTHER MAJOR MILESTONE ON SHANGHAI THEME PARK PROJECT BURBANK, Calif. – November 3, 2009 – The Walt Disney Company today announced that the Project Application Report (PAR) for a Disney… Read More »Disney one-step closer to Shanghai theme park

Some Insight into Themepark Ticketing

While we all wait for official news of Blackstone’s purchase of Busch Entertainment’s parks, including Sea World and Busch Gardens, here’s a fascinating bit of insight into how big theme parks do their ticketing from someone who has helped Disney manage its strategy. If an… Read More »Some Insight into Themepark Ticketing