Frozen Fun is now at Disney California Adventure Park and everyone at the Disneyland resort is excited! Some of the park’s most famous famous have organized a sing along to “For the First Time in Forever” and hope you’ll join in. In this cute ad spot Harold the Abominable snowman, a goat from Big Thunder Mountain, a Twilight Zone Bell Hop, and more all join in.
A new TV Trailer for Pixar’s next animated feature “Inside Out” has more details about the life of an emotion, including what happens when their person gets Brain Freeze.
Get in touch with your emotions on June 19th in a theater near you.
In case you missed them, here are the most visited stories of the week on The Disney Blog.
We had two major construction updates last week.
First we looked at Disney’s Animal Kingdom, which added 11 new animal ‘carvings’ to the roots area of the Tree of Life. It makes for a great new photo spot. Much of the park is behind construction walls as they prepare to add two new nighttime shows, a water show called “Rivers of Light” and a street spectacular that does not yet have a name, on Discovery Island. Our second update includes looks at those two projects along with some smaller changes.
Disney Springs transformation was the focus of our second construction update. While the parking garage is not fully open, the new spot-finder lights are working. Additionally, construction on the Landing is moving fast with some shops open and many more getting close. Of course, there’s still a long way to go. Marketplace Co-op also added custom mobile cases sizes including the Galaxy S5 (my phone, yeah!).
The real-life story of how Coach Jim White saw the potential for long distance runners in the students of McFarland’s agricultural “picker” community is the fulcrum point of this feel-good movie. It led to many college scholarships and state championships for real life kids, but it never would have happened had the high school’s principal said no. That moment is captured in this ‘clip’ from Disney’s “McFarland, USA.”
The principal is a perfectly cast Valente Rodriguez. Since he’s left off the IMDB credits, I want to make sure he gets his due here.
Disney’s “McFarland, USA” comes to theaters February 20, 2015!
If there’s a strategy to propel Disney’s “McFarland, USA” to the top of the 2015 box office, it probably involves attracting Spanish-speaking viewers to theaters. Disney clearly identified this early on and has developed a partnership to make the movie available to as many native Spanish speakers as possible.
Walt Disney Studios has announced a collaboration with myLINGO, a smartphone app that allows moviegoers to experience a film in the language of their choice discreetly through personal headphones. For Disney’s upcoming release of “McFarland, USA,” moviegoers can enjoy the film in Spanish right along side their bilingual family and friends when the film hits theaters on February 20.
The myLINGO app uses the microphone on a moviegoer’s smartphone or other device to “listen” to the audio, once the movie has begun. The app, through a proprietary algorithm, then matches the unique audio signature to its precise place in the movie, and plays back the alternate language audio through headphones in perfect sync with the film. The audio file will only play if it hears the movie, and once the movie is over, the file self-deletes from the app.
“We are delighted to bring the magical world of Disney films to a broader group of Spanish-speaking viewers and multicultural families at select theatres with this new technology,” said Paul Holliman, Vice President, Strategic Planning at Walt Disney Studios. “myLINGO provides a rich and customized cinematic experience, where bilingual families and friends can share the same emotion, laughter and excitement together in a whole new way.”
The Spanish audio track for “McFarland, USA” will be offered for free via a promotional code throughout opening weekend February 20 – 22. Following the opening weekend, filmgoers can access the audio track for $1.99.
“The Walt Disney Company is one of the most iconic and respected companies in the world, and myLINGO is thrilled to be working together on such an important film about bringing people and communities together,” said Adam Polak, co-founder of myLINGO. Co-founder, Olenka Polak added, “myLINGO is dedicated to creating authentic and inclusive experiences that are accessible to all moviegoers no matter what language they speak.”
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