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Johnny Depp on his ideas behind Tonto from The Lone Ranger

The first image from Disney’s The Lone Ranger provided quite a shock for those expecting a close allegiance to the original TV series characters. Discussion about Johnny Depp’s unique take on the character of Tonto dominating the conversation. Entertainment Weekly interviewed Depp and learned that… Read More »Johnny Depp on his ideas behind Tonto from The Lone Ranger

Production Finally Begins on The Lone Ranger starring Johnny Depp

Walt Disney Picture’s modus operandi of late is to try and schedule one tent-pole movie every summer. One film ‘guaranteed’ to rake in close to a billion dollars (if not more) at the box office that will make up for some of the weaker performances in the studios limited slate of releases. Admittedly they’d have mixed results with this strategy (Prince of Persia anyone), but results have always been great when you put Johnny Depp and Gore Verbinski together. And that’s why Disney is now moving post-haste to get The Lone Ranger ready for it’s 2013 Memorial Day weekend date with the box office.

As you read through the press release below, you can’t help but think this group of all-stars will hit it out of the park… right?

Read More »Production Finally Begins on The Lone Ranger starring Johnny Depp

Disney Studios Marketing Chief Sent Packing

Disney Studios marketing has been maligned by fans and insiders alike. Many place poor box office results for a number of films at its feet. This goes back more than a decade to films like Chicken Little and Meet The Robinsons. Disney’s animated films in… Read More »Disney Studios Marketing Chief Sent Packing

New John Carter Trailer from Japan

For those who want to know more about John Carter (of Mars) before it hits the big screen (and IMAX) in March, it sometimes pays to keep an eye on marketing in foreign markets, where audiences expect to see more about the story before they… Read More »New John Carter Trailer from Japan

Disney Passes $1 Billion at the Box Office

For 15 of the last 18 years and the sixth consecutive year, The Walt Disney Studios has passed $1 billion in domestic box office booty. The total was reached with help from Pirates Of The Caribbean 4: On Stranger Tides, Cars 2, The Help, Gnomeo… Read More »Disney Passes $1 Billion at the Box Office