Fifteen years ago Congress passed a 20 year extension of copyright in the USA. The Sonny Bono Copyright Extension Act was also known as the Mickey Mouse Copyright Extension as The Walt Disney Company’s desire to keep Mickey Mouse protected by copyright was a significant… Read More »Will Disney’s Copyright on Mickey Mouse Ever Expire?
Editor: Please welcome new guest author Katie. She brings with her a unique business perspective to the blog. Forbes announced recently that a consulting firm called Reputation Institute has determined the companies with the best reputations for being socially responsible and being an overall good… Read More »The Walt Disney Company Named Most Socially Responsible
If you want to see the Disney Company succeed you might want to hold off on supporting that unbundling proposal or cutting the cord from your cable system. Disney’s fortunes have become almost inextricably tied to the success of ESPN and its related networks. In… Read More »What ESPN Tells us about Disney’s Future
Is it time for Disneyland Paris to get an extreme theme park makeover? Parcorama makes a strong case for it. Last week I spent a couple of days at Disneyland Paris. Just before the summer season, when the resort state and program usually is at… Read More »Disneyland Paris Much in Need of TLC says Report
The most crucial difference between Michael Eisner and his successor at Disney, Bob Iger turns out to be a belief in building around franchises. The buzzword from Eisner was always synergy, code word for cooperation between divisions. Iger came from a background in network TV… Read More »How the Walt Disney Company Solved The “Boy Problem”
In a major announcement today, the Walt Disney Company announced it would acquire Lucasfilm. The rumors of this acquisition had been percolating to the surface over the last few days. More details soon, but here’s the press release to get starred. As if that big… Read More »Disney to Acquire Lucasfilm
The latest box office report looks both good and bad for Disney. Finding Nemo 3D managed to come in second place in a weak weekend box office with $17.5 million domestic and $5.1 million foreign. The silver lining is that Disney estimates these 3D conversions… Read More »Success and Challenges at the Box Office for Disney and Pixar
Financially, this last quarter may have been a bit rougher than The Walt Disney Company forecasted, but things are alright now. At least according to CFO Jay Rasulo. One of the things new studio boss Alan Horn has been doing is reviewing all existing film… Read More »Jay Rasulo Talks Up Disney’s Fiscal Future