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As readers of this blog surely know, when Disney California Adventure Park opened almost 12 years ago as a second gate to Disneyland it wasn’t the hit that Disney or its fans hoped it would be. In fact, it was written off by many as a ridiculous concept done on the cheap. For the record, I’ve always enjoyed the park, but I understand what people were saying, it needed more everything: rides, shows, food, theming, and above all else, it needed more magic. It needed more Disney.

Hello, and welcome to DCA 2.0

I’ve seen Marvel’s The Avengers, and I liked it. Technically, I’m not allowed to share too much about it at this point, but trust me when I say that it’s good, fun stuff. And that’s all I’m going to say about that (except for this great bit from Mark Ruffalo on his inspiration for the Hulk). (Update — Here’s my review of The Avengers!)

What I can talk about is an Avengers Giveaway! That’s right, we’ve got Avengers swag and you can win it.

You’re welcome.

The Disney Blog is giving away the following items to one(1) lucky winner (entry guidelines below):