Disney’s Magic Band and the related MyMagic+ and Fastpass+ are just three elements of a skunk works type division charged with creating Next-Gen experiences for guests at Walt Disney World. Just how revolutionary are these changes? One Tampa Bay Tribune business columnist has gone so… Read More »Is Disney’s Magic Band the Future of Retail
We received this comment from Scott on the post “Part of Disney’s MagicBands Testing? Here’s Everything you Need to Know” and it seemed like a great idea to expound on this topic a little more: I am assuming that for now the Magic Band is not being… Read More »Double Dipping with Disney’s MagicBands.
Jeff and Denise of the excellent Mousesteps Disney fan site were invited by a cast member friend to be their guest during a test of the new Next-Gen system at EPCOT. During the test of the neww MagicBands and MyMagic+, they put the device through… Read More »MyMagic, Fastpass+ and Magicband Test Preview Video
If you missed the news, Thomas Staggs has made Disney’s most clear statement to date on exactly what NextGen will bring to the parks. The guest will encounter it via the MyMagic+ program. There’s a fairly good write up on the program by Brooks Barnes in the New York Times.
There was also this bit officially released by Disney:
With MyMagic+ Walt Disney Parks and Resorts is taking another step forward to evolve “how” guests experience Disney Parks and is using technology to make it easier than ever before for guests to make the most of their Walt Disney World visit. Many of these efforts fall under the umbrella of MyMagic+, which has the ability to connect nearly all aspects of the guest experience and make it better for everyone, at no additional charge.
If you visit the Magic Kingdom this weekend you’ll see a large temporary structure just on the other side of the front gates. It has some fancy sensors and a few cameras; the thought being Disney will be testing RFID enabled devices for admission soon.… Read More »Disney Parks Magic Band Appears on FCC Site