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Disney Interactive to Shutter Three Virtual Worlds

In less than a month Disney Interactive will pull the plug on three of its MMORPG online virtual worlds. Pixie Hollow, Pirates of the Caribbean Online, and Toontown Online will all close for good on September 19, 2013. If you have an account you can… Read More »Disney Interactive to Shutter Three Virtual Worlds

Disney’s Playdom supporting People of Japan via Donations

Playdom, a division of Disney Interactive Media Group, announced a program with the American Red Cross to support their efforts in helping those affected by the earthquake in Japan and tsunami throughout the Pacific. Playdom will be giving away virtual items in six different games… Read More »Disney’s Playdom supporting People of Japan via Donations

John Pleasants and James Pitaro named Co-Presidents of Disney Interactive Media Group

As expected Disney CEO Bob Iger named John Pleasants to the post of president of the Disney Interactive Media Group. A bit of a surprise, Iger also named James Pitaro Co-president. Pleasants joined Disney when his company Playdom was acquired a few months ago. Pitaro joins Disney from Yahoo! Inc. where he was Vice President and Head of Media. (This is where I make some snarky joke about Yahoo! Inc.) This move effectively splits the unit where it is hoped focus can grow the division.

“Our rapidly growing Disney digital businesses will benefit greatly from the deep experience and distinct leadership skills shown by John and Jimmy,” Iger said. “John has shown incredible agility and skill in helping companies achieve success in the ever-shifting digital games business, while Jimmy has vast knowledge of the online world and has been hugely successful at creating and building audiences around branded online content.”

“Both have outstanding track records in anticipating trends and delivering to consumers creative, innovative and successful experiences and products,” Iger added. “As Co-Presidents, I’m confident they will make Disney’s digital content and businesses even more robust and successful.”

Best wishes to the two new leaders of a very important division at Disney. Sometimes fresh leadership is just what’s needed.

The full Press Release is below the cut:

Read More »John Pleasants and James Pitaro named Co-Presidents of Disney Interactive Media Group

Disney Internet Chief Resigns

Steve Wadsworth, president of the Disney Interactive Media Group, resigned from his post on Thursday. DIMG generally over sees Disney.com and Disney’s Online Games. The division recently reported a lost of $65 million. But it’s hard to know exactly what that means with Disney’s unique… Read More »Disney Internet Chief Resigns

Disney to Combine Digital Media Group with Video Gaming Division

An internal email sent from Disney CEO Bob Iger reveals that The Walt Disney Compnay will be merging its digital media group with its video gaming division to create a new unit called Disney Interactive Media Group. Walt Disney Internet Group currently manages Club Penguin… Read More »Disney to Combine Digital Media Group with Video Gaming Division