Disney Parks Kids Focused Commercial Leads to Questions About Theme Park Marketing

A new commercial highlighting Disney Parks as “The Place Where Dreams Come True” is a well produced minute-long video that attempts to capture the spirit of why kids love to visit Disney’s theme parks so much. Of course, there’s no…

Disney*Pixar one of First Brands to Get Branded Twitter Pages

Twitter rolled out a couple big changes today. A new twitter homepage and app that focuses the experience more on activity was the first to be announced. Then they also dropped a new type of Twitter page designed with brands in mind.

Disney*Pixar was one of the first 21 brands given access to the new pages. As you can see they’re using it to highlight Pixar’s Brave. Not only is there a banner available, but brands can pin a post at the top of their timeline, the Brave trailer was selected here.

I also am very interested in the background for the Disney*Pixar twitter brand page. It looks to be a background from Brave. In CG Animation, this isn’t anything unique, but it’s still fun to explore.

I’ve uploaded a full copy without the twitter windows below the cut for you to explore: