Lost Marketing blends real world with TV series
A Washington Post story covers the unique marketing techniques being used by ABC to market their hit show LOST. Don’t forget the season finale is this week and it promises to be a doozy.
Whit Honea is the author of The Parents' Phrase Book. He lives in the L.A. area with his wife and two boys. You can find his writings and other works all over the Internets. Now available on Twitter.
A Washington Post story covers the unique marketing techniques being used by ABC to market their hit show LOST. Don’t forget the season finale is this week and it promises to be a doozy.
Simon Veness took one of those travel agent convention tours called "Discovering Disney" and found himself face to face with Eric Jacobson, Senior Vice-President, Creative Development Walt Disney Imagineering. With the aid of video and slides, he presented the ‘Art of Imagineering’ in all its glories, and I thought I would try to give you… Read More »Imagineer Encounter at WDW
Bill Barminski‘s "Mickey Gas Mask" is famous as a piece of art, but this article claims that there was an actual WWII production run of Mickey Gas Masks for children. Apparently the goal was to make carrying a gas mask a game so children would always have them with them in case of a gas… Read More »Mickey Gas Mask
JustinSpace imagines pitching the concept for "it’s a small world" to an executive today: Things are slow at WDI so they hold an open call for ideas. You pitch your epic attraction about world peace; it’s a boat ride. "We’ll have dolls representing all the cultures of the earth singing and dancing!"What’s the story? "There… Read More »What attractions should Disney design?
SeaWorld Orlando debuted its new Killer Whale show "Believe" on Thursday. I was planning on attending but my son got sick and I couldn’t make it. Sounds like a rain storm interrupted the show and caused a few glitches anyway. I’ll try to get over there soon. Hopefully after a few of the glitches have… Read More »SeaWorld Orlando debuts new Shamu show
Four, possibly more, sex offenders who had been placed in hotels located near Disneyland have been relocated by corrections officers. "It was a very dangerous situation the (department) created and willfully so. I’m proud to say that Disneyland is still the safest, happiest place on Earth and we were able to make it happen." [… Read More »Sex Offenders Relocated from Around Disneyland
Hong Kong Attendance is flat but financials are fine, says corporate Disney. "We clearly have a lot to learn about the market," Disney Chief Executive Robert Iger said Tuesday. "Overall, I don’t think our marketing efforts have been as effective as they could be. But we’re going to figure this out." Perhaps building new high… Read More »Hong Kong Disneyland Attendance Woes
Disney’s $20 million Tarzan the Musical opened on Broadway last night. The swinging ape-man and his friends elicited a collective yawn from the most of the critics and praise from a few. Praise for the set and acrobatics (and Josh Strickland’s Torso), but ennui over the long slow first act and the details (such as… Read More »You Tarzan, me Bored