Following tradition, less than 24 hours after the Kansas City Chiefs and San Francisco 49ers play in the big game, Disneyland will, once again, throw a parade for the NFL Super Bowl’s most impactful player or players.
Disney announced Friday that the traditional celebratory cavalcade feting the game’s star player or players will be held at 2pm Monday, February 12th, down along Main Street, U.S.A. at Disneyland.
It’s unknown until the game ends which team’s players will be representing at Disneyland, but Disney officials track the players’ performances throughout the game.
Once the game is complete, Disney officials rush down the field and choose the star player or players to say the famous post-Super Bowl catchphrase, “I’m going to Disneyland.”
The player(s) and their families are then whisked away overnight to Anaheim for the in-park parade.
The tradition began in 1987 after Disney scored a big hit with the its commercial that immediately played after the game’s conclusion, announcing which of Disney’s U.S. parks the winning team would be celebrating in.
Disneyland usually hosts the parade when the Super Bowl site is located on the West Coast. This year it’s in Las Vegas.
Meanwhile, Walt Disney World plays host to the cavalcade when the big game is on the East Coast or South.
This will mark the third year in a row that the Super Bowl winners have gone to Disneyland. In 2023, the game was in Glendale, AZ, and in 2022, the game was held in Inglewood, CA.