When the Walt Disney Company set out to build a theme park in Hong Kong there were a lot of questions. Would the Chinese take to the American style theme park? Would the Disney characters resonate with a population that had previously had little exposure… Read More »What Can Disney Learn from Hong Kong before building in Shanghai?
Hong Kong Disneyland
The on again off again expansion to Hong Kong Disneyland is now on and on for good. The Hong Kong Government has approved the deal that will have Disney spending almost $500 million to add three mini lands to the Magic Kingdom style theme park.… Read More »Hong Kong Disneyland Expansion Gets Gov’t Approval
“I want to be a real park” said Hong Kong Disneyland after seeing the poor imitation theme park puppet it had been constructed as. Alas until recently, HKDL was caught between it’s Stromboli (Eisner’ fear of infrastructure investment) and Fowlfellow (a rotten government only looking out for itself) and the Blue Fairy was no where in sight.
Finally a deal has been struck that will fix some of the mistakes in the concept and construction of Hong Kong Disneyland. But it will take at least $450 million to do so. This move is important because Disney will shortly start construction on another theme park in Shanghai, which is on mainland China. Not to mention the competition Ocean Park is giving Disney right there in Hong Kong.
After the expansion the beautiful but small Disneyland model park will have three new lands that are uniquely its own and a list of attractions that is nearing respectability.
Below the cut are descriptions of the new lands that will be built. One thing that irks me is that while the Adventurers Club sits unloved and abandoned over here in Florida, they’re planning on building one in China. Of course, I was an advocate for building an Adventurers Club west out in Disneyland, the more the merrier. Just reopen this one too.
The LA Times has a cute interview with Iake Eissenmann and Kim Richards, the original children from Disney’s Witch Mountain films. They each have cameo roles in the current relaunch. Downtown Disney Orlando’s latest store, Tren-D, is set to open March 19th. It will feature… Read More »Disney News Roundup: A Journey into your Imagination
Andrew Kam, a former Coca-Cola executive with 20 years of experience in China, has been named managing director of Hong Kong Disneyland. Kam comes to HKDL with a specialized marketing background that will be used to draw more Chinese tourists to the park. Bill Ernest,… Read More »Hong Kong Disneyland Hearts Coca-Cola
Disney has made an offer to the Hong Kong Government, their partners in Hong Kong Disneyland, to refinance the debt that was created to build the park. This would allow the park to expand more quickly and increase attendance. This same sort of deal was… Read More »Disney tells Hong Kong Disneyland, they’ll bail them out
This commercial for Hong Kong Disneyland’s version of “it’s a small world” is Pop-tastic! I mean who hasn’t dreamed of shooting a rock video inside IASW. I hope it helps to bring guests into the park. The video is obviously highly produced, but the presence… Read More »Ad for Hong Kong Disneyland “it’s a small world”
Hong Kong Disneyland has shown some recent success in growing its attendance numbers by selling the Chinese on what they already know — their own culture. Year of the Rat Mouse and Chairman Mickey have been two successful promotions for the struggling park. Now the… Read More »Hong Kong Disneyland opens “it’s a Disney character world”