Just read an excellent indepth analysis of the current status of the class action lawsuit seeking to allow disabled patrons the ability to use their Segway mobility devices inside Disney’s theme parks. When last we left this story, the two parties had agreed to seek… Read More »Walt Disney World not able to ban Segways Yet says DOJ
What’s the one thing Steelers fans want see this year? A repeat of this commercial from 2009: It’s not just a matter of winning the Superbowl anymore, but who will be chosen for Disney’s famous ‘What’s Next?” campaign. It’s been asked of star athletes, singers,… Read More »Who’s Next for Disneyland “What’s Next?”
Last week the Magic Kingdom rolled out the carpets for visiting media and VIPs to showcase the latest promotion for Disneyland and Walt Disney World, “Let The Memories Begin.” The centerpiece of that promotion will be a nightly show on Cinderella Castle at the Magic Kingdom and the facade of It’s A Small World at Disneyland.
“The Magic, The Memories, and You!” is a new show is gracing the spires and turrets of Cinderella Castle in the Magic Kingdom. Sixteen digital projectors throw photos and videos of park guests and the history of the Walt Disney Company directly onto the facade of the castle using new digital mapping and projection technology. The result is a show that will amaze and move you as only Disney can do.
We saw the show standing about 4/5ths of the way across the hub (right near the popcorn cart). The angle wasn’t a problem, the projections cover both the front and the sides of the castle, but the distance was. To really make out all the details of the guest photos that are added to the show, you have to be somewhere between the Partner’s statue and the Castle stage. You will get a slightly different show from the sides, so maybe view it twice, three times if you want to view it from Main Street for the longer range view.
Overall I was impressed with how the show used the technology to wrap the castle with images and video. I don’t want to go into too much detail to the story and pacing since I’ve only seen it once. But as the show itself is only 10 minutes long and you can probably walk up and get a good spot 10 minutes before the show starts, I recommend you check it out for yourself on your next visit.
Follow below the jump for a special preview of the show and my complete show video, plus more on the magic behind the show:
Read More »The Magic, The Memories, and You! debuts at Magic Kingdom
Tonight was the big event to kick off the “Let The Memories Begin” campaign. Disney Parks made some big news with some confirmation of Fantasyland rumors I talked about earlier and launch dates for Star Tours. I’m guessing the timeline on those earlier rumors have… Read More »Big Fantasyland Expansion, Star Tours News
Very nice demonstration of the new projection technology that will be the centerpiece of the “Let the Memories Begin” promotion at Disneyland and Walt Disney World. In Orlando, the projections will be on Cinderella Castle, as seen above. In Anaheim, projections will be on the… Read More »Making Memories Castle Projection Demo Video
Part One of this article is here. The thought behind naming the new marketing campaign “Let the Memories Begin” is a sound one. Ypartnership is generally right on the money with their travel studies. Families are cutting back on extravagances, preferring instead to share an… Read More »Let the Memories Begin, Disney Parks Launch Latest Promotion (part two)
We Disney fans know, Disney Memories are like no other vacation memories. I love this video of real families and real memories at Disney parks featuring guests’ own videos of telling their kids that they are going to Disney as well as enjoying the magic… Read More »Disney’s Making Memories Commercial
Ed Note: I’ve broken this up into two parts. Part one will post tonight, part two will be up tomorrow. At 12:40pm today, just about every Disney fan site and blog, including the official Disney Parks blog, slowed to a crawl as fans of Disney’s… Read More »Let the Memories Begin, Disney Parks Launch Latest Promotion