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NBA Experience says basketball fun begins August 12 at Disney Springs

We’ve been keeping a close eye on the progress of the NBA Experience, the brand-new fan-focused destination coming to Disney Springs at Walt Disney World. Last night we learned that it will opens Aug. 12, 2019. The announcement was made with large dose of pixie dust at last night’s Orlando Magic game at the Amway Center in downtown Orlando.

In collaboration with the NBA, Disney is developing NBA Experience as a one-of-a-kind environment packed with 13 interactive elements and hands-on activities across 44,000 square feet and two floors. NBA Experience will give guests the chance to feel like a basketball superstar.

“When we were young, we played basketball in our driveways or in the park, creating those imaginary moments of making the game-winning shot for a championship,” said Stan Dodd, executive producer, Walt Disney Imagineering. “We want to take that energy and help you feel what it’s like to be an actual NBA or WNBA player.”

Upon entry to NBA Experience, guests will feel as if they’re walking through the players’ tunnel at an NBA or WNBA arena. A ticket to NBA Experience grants access to every activity, in any order guests choose, with the ability to return to stations to improve performances or learn even more about the game, players and teams they love. In addition to the competitions and games, the experience will also include a retail store featuring NBA-themed merchandise.

Additional elements at the NBA Experience include:

  • A slam dunk challenge, where guests can change the height of a standard 10-foot hoop to as low as seven feet to perform their own superstar moves – captured by burst photography.
  • An activity that tests shooting skills with spots on a court that light up as guests move from one location to another attempting to sink as many shots as possible in 15 seconds.
  • A way for guests to see how they stack up to some of the world’s best basketball players by measuring their vertical leap, wingspan, shooting and dribbling.
  • Personalization for various activities with guests’ names and associating the activity with their favorite NBA or WNBA teams.
  • Real-time technology to aggregate statistics of NBA and WNBA games and players for continuous updates, while leaderboards will track top NBA Experience performers throughout each day.

The Walt Disney Company has had an eye for sports from the early days of Goofy on Sports cartoons to when it owned the Anaheim Angels in the MLB and the Mighty Ducks in the NHL. Walt Disney World is a current sponsor of the Orlando Magic and the Orlando City Soccer Club.

Will you be tipping off your own interactive fun at the NBA Experience on your next visit to Orlando?