Pixar’s “Coco” adorns Southwest airline plane for movie promotion

Southwest and Pixar debuted a “Coco” themed Boeing 737-700 aircraft that will soon be fly among the carrier’s nearly 100 destinations throughout the United States, Mexico, Central America, and Caribbean through the end of 2017. On hand to help unveil the plane were Lee Unkrich (Director), Darla Anderson (producers), Anthony Gonzalez (voice of Miguel), and Adrian Molina (Co-Director).

“‘Coco’ is about a boy with big dreams and a strong connection to his family,” says Director Lee Unkrich. “These themes really lend themselves to teaming up with a company like Southwest. And after working for nearly six years to bring this story to life, we were all so excited to see ‘Coco’ on the side of an airplane.”

“Southwest specializes in bringing unique and meaningful moments to our Customers,” said Southwest Airlines Vice President Controller and California Executive Leah Koontz at the aircraft unveiling event in Oakland. “Disney∙Pixar’s ‘Coco’ centers on the universal themes of Heart and family, core values we celebrate every day with our Employees and Customers.”

Update: Want to see how Southwest transformed their plane into a “Coco” covered canvas? Here’s a great timelapse video:

Customers are encouraged to spot the “Coco” plane and share their photos using #CocoAndSouthwest. Southwest is also giving families the opportunity to enter for a chance to send their family on an adventure of a lifetime by entering the Southwest Family Flyaway sweepstakes between October 1-25, 2017, to win roundtrip air travel for four to Los Angeles; four tickets to the Disney∙Pixar “Coco” U.S. premiere and party on November 8, 2017; a two-night stay at the Hollywood Roosevelt Hotel in Hollywood; and a $1,000 VISA gift card for travel expenses. To view the full rules and to enter, visit familyflyaway.com.

Additionally, Southwest is sharing the adventures of “Coco” with Customers onboard flights beginning Nov. 1, with the launch of the Disney∙Pixar “Coco” OnDemand Channel, featuring complimentary movie clips and trailers to get everyone excited about “Coco” in 3D this Thanksgiving. Be sure to tune-in ahead of the film’s Nov. 22 theatrical debut.

Later this fall, the music of “Coco” will come to life onboard the “Coco” aircraft with a Live at 35 inflight concert performance by Anthony Gonzalez, who voices Miguel in the movie. Customers will experience the sounds and culture up-close and in-the-moment as Anthony sings a song from the upcoming film accompanied by a guitarist.

“Coco” opens in U.S. theaters on Nov. 22, 2017

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