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The Life of Bob

When you’re the head of the world’s largest entertainment company you definitely have a lot of power and influence. But Walt Disney Company CEO Bob Iger has set himself apart from everyday expectations. In a recent article with the NY Times, Iger imparts some career… Read More »The Life of Bob

Thanks to EARTH, Disney plants 2.7 million trees to help heal forest

Making good on its promise, the Walt Disney Company has arranged with The Nature Conservancy to plant 2.7 million trees in Brazil’s Atlantic Forest, one of the planet’s most endangered rainforests. In keeping with the Disneynature EARTH’s themes of protecting the planet and its wildlife, Walt Disney Studios volunteered to plant a tree in honor of every moviegoer who saw the film during its first week of release. The motion picture grossed an impressive $16.1 million at the box office during week one and broke an opening day record as well as an opening weekend record for a nature documentary.

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Walt Disney World Celebrates Earth Day Every Day

It’s Earth Day, time to recommit to saving the planet from pollution and other man-made poisons. From the Walt Disney Company’s early days, there has been a commitment to Environmentality, which encompasses the attitude and commitment to do what is right for the environment and right for responsible business. So I hope you won’t mind if we celebrate it a little today.

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Disneynature’s First Foray EARTH walks a careful path

The Walt Disney Company makes no attempt to hide the fact that they’re looking to capture the magic of Walt Disney’s “True Life Adventures” with their new film label Disneynature. The question is can Disney find the modern equivalent to the line between entertainment and… Read More »Disneynature’s First Foray EARTH walks a careful path

Disney Consumer Products strikes Gold

TheStreet.com TV has an insightful interview with Simon Waters, vice president and general manager, Disney Consumer Products North America. Waters explores how vast and varied the company’s product lines now are. What I would have liked to see covered is where Waters sees The Disney… Read More »Disney Consumer Products strikes Gold

Mixed Reviews for Race to Witch Mountain

Race to Witch Mountain opens today and sadly, it’s getting mixed reviews. Good enough to kill a few hours before summer gets started, but otherwise boring and pointless. A.O. Scott from the NY Times, whose reviews I seem to find a lot to agree with,… Read More »Mixed Reviews for Race to Witch Mountain