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Could Southwest Airlines Turn to Disney After Leaving SeaWorld?

Southwest Airlines and SeaWorld recently mutually agreed to end their multi-year marketing partnership. No more airship Shamu. Disney currently has similar partnerships with WESTJET (see Sorcerer Mickey), but what if SWA wants to move in on that deal? It could happen, one of my anony-“mouse”… Read More »Could Southwest Airlines Turn to Disney After Leaving SeaWorld?

Airline remakes itself in Disney’s Image

In “Hustle & Flow” Fast Company takes a look at the new check-in lobby for Alaska Airlines and sees Disney’s influence. It visited theme parks, hospitals, and retailers to see what it could learn. It found less confusion and shorter waits at places where employees… Read More »Airline remakes itself in Disney’s Image