Fans of Disney’s “Frozen” and aspiring singers nationwide can upload videos of themselves signing “Let it Go” for the chance to included in Kohl’s holiday commercial that will air during the 2014 American Music Awards. The Sing Your Heart Out Campaign runs through September 29.
Videos can be submitted via Disney Interactive’s new Disney Applause app, available for iOS and Android, or on the web at www.disney.com/frozenfriday. The finalist videos will be selected based on the following criteria: Musical Talent (60%), Personality and Style (20%), and Creativity (20%). Winning singers will in turn have the opportunity to be featured in spots that will air on Sunday, November 23 during this year’s AMAs.
Download the Disney Applause app, available for iOS and Android, to start submitting videos today! For more information about the Sing Your Frozen Heart Out campaign, visit www.disney.com/frozenfriday and join the conversation using #FrozenFunatKohls