Trailer for Disney’s Frozen Goes for Guffaws

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The first trailer for Disney’s Frozen is not what I expected at all. The movie is adapted from The Snow Queen, and instead of focusing on the Princess Anna, the Snow Queen Elsa, or even the Mountain Man Kristoff, we get a dose of interaction between Sven the reindeer and Olaf the snowman. We also don’t get to embed the trailer (as has become Disney’s habit as of late, they’re partnering with a sponsor to debut early trailers). In this case it’s the weather channel, which I think at least wins for being well themed to a movie named Frozen.

Update: I can embed the UK version of the trailer:

With wacky ‘physical’ comedy like that, it’s apparent Disney wants to communicate very early that Frozen will be appropriate for children of all ages. How well do you think they did?

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6 Responses to Trailer for Disney’s Frozen Goes for Guffaws

  1. TTY says:

    Cute. And I’ll admit to chuckling a few times and then completely laughing out loud at the ending.

  2. Jenny says:

    I thought it was really funny! It made me look forward to seeing it.

  3. Insidious says:

    The trailer reminded me of Ice Age and now people are going to get the wrong idea of what the film is actually about. I hope it’s less like Ice Age and more like Tangled. They missed an opportunity to advertise it as a “Disney” movie instead of a generic CG movie.

  4. Jeff says:

    this is a TEASER TRAILER! Of course you’ll see more “Disney” movie stuff closer to the movie. Princesses galore, after the “Planes” movie. Just wait, you’ll see. I thought it was silly but I bet the whole movie won’t be like this. Disney’s got more up their sleeves of course.

  5. Monorail says:

    I thought it looked unwatchable, insipid, cloying . . . .

  6. Pingback: New Trailer for Disney’s Frozen debuts | The Disney Blog

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