Universal Orlando Resort to Build New Hotel
Apparently Universal Orlando Resort has figured out a large untapped audience – Families of Hipsters. They just announced a partnership with Loews Hotels & Resorts to build a new hotel development with a ‘hip’ theme that will add high-quality, high-value options for families wanting an affordable on-site experience. I joke, but I am willing to bet it will be a success for Universal.
Universal’s Cabana Bay Beach Resort will offer two distinct experiences within the development’s multiple buildings: 900 family suites, capable of sleeping six, that include kitchen areas and 900 standard guest rooms – offering both moderate – and value-priced accommodations. It will be operated by Loews Hotels & Resorts and is scheduled to open in 2014.
Think of Cabana Bay Beach Resort like a moderate resort, compared to the more deluxe Portofino Bay Hotel, the Hard Rock Hotel and Loews Royal Pacific Resort. Amenities will be slightly different, and the room rate won’t include the Universal Express Unlimited Pass. That’s fine in my book, since a potential of 5000 more people running around with Express Passes could overwhelm the delicate balance that exists now in the parks.
That said, there is an obvious need for family suites. More extended families are vacationing together. A moderate level price is also something that has been missing from Universal’s deck of cards.