Tag Archives: marketing

Cars’ Land Radiator Springs Racers Preview Image

A nice move by the Disney Parks Blog for sharing this mockup photo-realistic of Radiator Springs Racers created by Disney’s Yellow Shoes Creative Groups. The picture is meant to be used in in advertisements or other promotional material as Cars’ … Continue reading

Posted in Disneyland | Tagged , , , , , , , , | 2 Comments

What To Take Away from Movie Marketing Switch at Disney Studios

Last week we learned of a shake-up in the marketing department for Walt Disney Pictures. They brought in a Hollywood outsider to take over a struggling department, but ultimately she was too far outside the club to be accepted by … Continue reading

Posted in Corporate, Film, Walt Disney Pictures, Walt Disney Studios, Web/Tech | Tagged , , , , , , , , , | 4 Comments

Disney Studios Marketing Chief Sent Packing

Disney Studios marketing has been maligned by fans and insiders alike. Many place poor box office results for a number of films at its feet. This goes back more than a decade to films like Chicken Little and Meet The … Continue reading

Posted in Film, Walt Disney Studios | Tagged , , , , , | 5 Comments

Should Disney sell the Touchstone Label

In the early 1980′s the Walt Disney Studios found it could make money with PG movies like Never Cry Wolf, Condorman, and Tron. The only problem was the heat they were taking for tarnishing the ‘Disney’ name with the more … Continue reading

Posted in Touchstone, Walt Disney Studios | Tagged , , , , , , , , , , | 13 Comments

The Rocketeer – Film Clips

The 20th Anniversary Edition of The Rocketeer just hit the shelves and Disney has sent along a few clips from the movie to help remind you of the excitement from the film. “I Like It” – Peevy chases an out-of-control … Continue reading

Posted in DVD | Tagged , , , , , , | 4 Comments