Tag Archives: disney marketing

Woola – The Real Star of John Carter?

Does it say something about your movie when more people are talking about a complete digital creation than the film’s real life stars? Well Woola is getting some of the best comments from John Carter. Disney Marketing is finally getting … Continue reading

Posted in Film | Tagged , , , , , | 14 Comments

Muppets Marketing: It’s Time to Light the Lights

Editor: Please help me welcome back our latest guest author Amanda Correia. Ladies, Gentlemen, and Muppet-kind, In less than four short months, one of the most highly anticipated and best-marketed films of the year will finally hit theaters. That’s right, … Continue reading

Posted in Movies, Muppets | Tagged , , , , , , , , , | 12 Comments

From “Chicken Little” to “Lion King”: A 3-D Marketing Roller Coaster

Editor: Please help me welcome our latest guest author Amanda Correia. Since the release of its first film in 2005, Chicken Little, Disney Digital 3-D has been quite busy. In fact, every year since, it has released at least one … Continue reading

Posted in Animation Business | Tagged , , , , , , , | 6 Comments

Tangled’s Secret Box Office Weapon

Apparently Disney marketing thought subliminal messaging would help Tangled at the box office. Find Tangled Vinyl Banners like this one on eBay. (via Superpunch and Cartoonbrew)

Posted in Animation | Tagged , , , , , , | 19 Comments