Disney Healthy Living Program Aims to Help Families Make Better Choices
Do you remember the first time you saw a Disney branded consumer good. It was probably Donald Duck Orange Juice. A fun way to get kids to eat a little more nutritiously. Disney knows that getting kids to become animated about healthy lifestyle habits is not always easy. To help,Disney Consumer Products (DCP) has announced a new program to equip parents and busy families with the tools they need to incorporate more of these habits into a busy schedule.
Through a series of weekly challenges over the course of 12 weeks, D-Lightful Living: Animate Your Daily Routine will give parents tips inspired by fun Disney-branded products on how to help motivate their families to make simple and easy changes like eating more fruits and vegetables, improving oral care habits and preparing for cold and flu season. Hosted on DCP’s official Facebook page known as Disney Living, each week DCP will feature a video challenge from the “Go-To Mom,” Kimberley Clayton Blaine — a mom blogger, child development expert and licensed child therapist. She will showcase simple tips and product suggestions to help other parents guide their kids toward a healthier lifestyle using products that feature their favorite Disney characters. The program will run weekly through the end of November.
“Encouraging children to incorporate health-minded changes, even small ones, into their daily routines is often frustrating for parents,” said Blaine, a mom of two boys. “With help and inspiration from Disney-branded products that feature some of kids’ favorite characters, moms and dads can inspire healthier habits that feel like fun and not a task.
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