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alternate reality game

Imagineering Launches Alternate Reality Game Leading To D23 Expo

I like to see Disney trying new things online. For the debut of New Fantasyland, for instance, they made up a story about a dragon spotted in the sky and gave out various clues via a blog until the ‘real’ dragon was spotted at the… Read More »Imagineering Launches Alternate Reality Game Leading To D23 Expo

monsters university viral site

Monsters University Opens Website

Those wacky folk at Pixar and Disney are doing a great job with building a buzz for the sequel to Monsters, Inc. A new authentic-looking Monsters University college website was just launched.  It’s rendered in rich detail just like the universes created by Pixar, complete… Read More »Monsters University Opens Website