Adventures by Disney adds a River Cruise

Adventures by Disney, the innovative guided group travel division, has announced the introduction of its first-ever river cruising itineraries. Sailing with AmaWaterways, the travel industry’s premier luxury river cruise line, Adventures by Disney river cruises offer a new way for families to experience the heart of Europe with Adventures by Disney’s trademark immersive level of service. Okay, it’s not a Disney Cruise Line river ship, but it is the next best thing.

The initial roll-out is just four sailings along the Danube River in the summer of 2016, plus one holiday themed sailing in December 2016. Each will give travelers the opportunity to experience iconic locations and hidden gems in eight destinations across four countries – Germany, Austria, Slovakia and Hungary.

The Adventures by Disney river cruise departures will take guests off the beaten path in search of the culture, art and unique stories intrinsic to each European city and town visited. From revisiting scenes from the movie “The Sound of Music” in Salzburg and exploring Devin Castle in Bratislava to taking a traditional Austrian folk dancing lesson in Melk, the opportunities for exploration are seemingly endless.

River cruises also offer maximum port time in each city, arriving at dawn and departing late night. That means more time for travelers to discover the destination through guided activities and individual exploration for a completely tailored and customizable vacation experience.

“Celebrating 10 years in the family tourism industry, Adventures by Disney is always looking for new ways to deliver extraordinary vacation experiences that are both memorable and effortless for our guests,” said Ken Potrock, senior vice president of Adventures by Disney. “Recognizing the untapped potential and broadening appeal of the river cruising market, we worked with AmaWaterways to provide families with an immersive, personalized experience unlike anything we’ve presented before.

Adventures by Disney exclusive sailings will take place July 7-14, July 14-21, July 21-28 and July 28 – Aug. 4, 2016. Highlights of the 8-day/7-night adventures include:

  • Tour of Mirabell Gardens and adventures through a salt mine (Austria)
  • Nighttime Illuminations Cruise (Budapest)
  • Horse show at Lazar Equestrian Park (Hungary)
  • Medieval activities at Devin Castle in Bratislava (Slovakia)
  • Private marionette performance and strudel making demo at Schonbrunn Palace (Austria)
  • Falconry show at Hohenwerfen castle (Austria)
  • Walk along the tree tops at a unique outdoor adventure center in Kopfing (Germany)
  • Oktoberfest event at a local brewery (Germany)
  • Themed meals and culinary activities, such as interactive goulash and strudel making
  • Biking in every port

The special holiday themed sailing, departing Dec. 22, 2016, will also include visits to the renowned Christmas markets in Budapest and Vienna, a Vienna Boys Choir Christmas performance in the Hofburg Palace Chapel and a special holiday menu lunch.

Keep your fingers crossed that this is a test from Disney to see if the market is there for a full Disney Cruise Line branded river cruise. I’d love to see what Imagineers could do when given that unique opportunity.

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