Hong Kong Disneyland Attendance Woes

Hong Kong Attendance is flat but financials are fine, says corporate Disney.

"We clearly have a lot to learn about the market," Disney Chief
Executive Robert Iger said Tuesday. "Overall, I don’t think our
marketing efforts have been as effective as they could be. But we’re
going to figure this out."

Perhaps building new high capacity attractions counts as marketing these days. I hope that’s in the business plan somewhere. I’ve heard that even on the low attendance days waits for the attractions can be long. I can’t imagine being in the park when it’s full to the brim with only 15-16 real attractions to entertain the guests.

To be fair, I know they’re working on this. But to build the park knowing there would be capacity problems until more attractions were built, was probably not the wisest move.

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